The much-awaited IPL Media Rights auction for the Indian TV rights and Indian digital rights has concluded. The live streaming and telecast rights have alone fetched more than 100 crores per match for the BCCI. An e-auction is currently underway for C and D packages. The current amount is 107.5 crore per match, and it could even cross 110 crores soon.
The official winners of the two rights are yet to be revealed. Since it is an e-auction, all the details will be released only after the e-auction gets over completely. But the amounts of the winning bids have been released. The winner of the TV rights in India will pay 57.5 crores per match to the BCCI, while the winner of the digital rights will pay 50 crores per game.
So the total valuation comes up to 107.5 crores per game. The rights have been sold for the next five years, meaning the broadcasters on Indian TV will pay a grand total of 23,575 crores to the BCCI, while the winners of the digital rights will pay 20,000 crore to the board.
Times of India journalist K Shriniwas Rao confirmed the news on Twitter with the following tweet:
TV goes at Rs 23,575 cr
Digital goes at Rs 20,500 crAdvertisement
Total: Rs 44,075 cr for 410 matches. For packages A & B.
IPL will have two separate broadcasters.Advertisement
— KSR (@KShriniwasRao) June 13, 2022
IPL Media Rights auction for Package C and D will get underway soon
IPL Media Rights Package C comprises 18 matches per season. It includes the opening game plus the night matches on double-header days and the four playoffs match. If another party wins this package, then the Indian Premier League will have three different broadcasters from 2023 onwards.
The D package is for the overseas broadcasting rights. The likes of SuperSport and Sky Sports are in the race to buy the rights for the regions outside India.